Chestnut Hill, MA LoveShackFancy, the global fashion, home, and lifestyle brand founded by Rebecca Hessel Cohen, will open its newest store at The Street Chestnut Hill on April 10. Marking its Massachusetts debut, LoveShackFancy offers the city a shopping experience defined by timeless femininity, modern elegance, and joyful discovery.
In celebration of the grand opening, LoveShackFancy welcomed guests into its dreamy universe with a weekend full of special activations. Various curated experiences throughout the opening weekend included live embroidery with Stitched Needham, a Bloom Bar and a Dunkin’ cart serving complimentary custom treats inspired by LoveShackFancy’s new Peach Pom Pom and Vanilla Twirl Hair & Body Perfume Mists. Additional highlights include a LoveShackFancy smoothie at Pink Carrot and a pop-up from The Sweetish Fish.
“We’re so excited to join The Street Chestnut Hill,” said Rebecca Hessel Cohen, founder and creative director of LoveShackFancy. “LoveShackFancy is all about creating joy and celebration, and The Street has such a beautiful spirit of community and togetherness. It felt like the perfect home for LoveShackFancy.”
“We’re proud to be home to LoveShackFancy’s first Massachusetts store,” said Emmy Parsons, General Manager of The Street Chestnut Hill. “It introduces a distinctive and immersive new shopping experience for our guests while complementing the vibrant mix of brands at The Street. We’re excited to celebrate this incredible brand’s arrival with a special weekend of festivities and welcome guests to experience all that LoveShackFancy has to offer.”
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