News: Spotlight Content

2023 Ones to Watch - Industry Leaders: Susan Shelby of Rhino PR

Susan Shelby, FSMPS, CPSM, ABCP
President & CEO
Rhino PR

 

3 skills that you use every day in your position: Creativity, diplomacy, organization

Best book, podcast, or app for aspiring leaders: Dare to Lead by Brene Brown

Best advice for new leaders in 10 words or less: Never stop learning, never assume you know all the answers

What recent project, transaction or accomplishment are you most proud of? Over the past year, I had the pleasure of speaking at:

• Resilient Journey Podcast: Thick Skin, Public Relations & Crisis Communications; 

• SMPS Northeast Regional Conference: All Publicity is Not Good Publicity with Chuck Raymond, CPSM from Weston & Sampson.

I also enjoyed the following engagements:

• Interviewed author Brooke Kroeger about her new book: Undaunted, How Women Changed American Journalism; 

• Served as co-presenter (with Chuck Raymond) at the SMPS Boston Marketing Awards. 

What makes this nominee an Industry Leader? “I have worked with Susan Shelby for 22 years and am continuously impressed by her industry knowledge, leadership, and professionalism. She mentors not only the future leaders of the design and construction industry, but also her colleagues and clients. As an award winner, frequent public speaker, powerhouse PR expert, and an OG in the Boston market, Susan’s communication expertise helps her colleagues’ careers while improving her clients’ bottom lines.” - Barbara Hicks, Owner, Marketer, Graphic Designer, Problem Solver at B-Graphic.

 

 

MORE FROM Spotlight Content

2026 Mid-Year Review: Connor Kenworthy, Hayes & Sherry

What projects, initiatives, or types of work have been keeping your team busiest during the first half of 2026? The first half of 2026 has kept us busy on both sides of the table, representing tenants and landlords across Rhode Island’s industrial, retail, and flex markets.
READ ON THE GO
DIGITAL EDITIONS
Subscribe
Columns and Thought Leadership
Limited supply fuels landlord‑friendly conditions in Rhode Island’s industrial market - by Julie Freshman and George Paskalis

Limited supply fuels landlord‑friendly conditions in Rhode Island’s industrial market - by Julie Freshman and George Paskalis

As we enter the spring of 2026, the Rhode Island industrial real estate market stands on stable footing, following several years of resilience fueled by constrained supply, steady demand, and dynamic economic conditions.

Shallow-bay wins on 495/128:  A renewal-driven market with a thin pipeline - by Nate Nickerson

Shallow-bay wins on 495/128: A renewal-driven market with a thin pipeline - by Nate Nickerson

The Boston industrial market entered mid-2025 in a bifurcated state. Large-block vacancy remains elevated, while shallow-bay along the 495/128 corridor continues to prove resilient. Fieldstone’s focus on this geography positions us squarely in the middle of a renewal-driven, supply-constrained
How do we manage our businesses in a climate of uncertainty? - by David O'Sullivan

How do we manage our businesses in a climate of uncertainty? - by David O'Sullivan

These are uncertain times for the home building industry. We have the threat of tariffs mixed with high interest rates and lenders nervous about the market. Every professional, whether builder, broker, or architect, asks themselves, how do we manage our business in today’s climate? We all strive not just to succeed, but
As legacy names recalibrate, new entrants are moving in with fresh capital, new technologies, and business models tailored to today’s supply-chain needs - by Michael Harrington

As legacy names recalibrate, new entrants are moving in with fresh capital, new technologies, and business models tailored to today’s supply-chain needs - by Michael Harrington

Southern New Hampshire’s industrial market has always punched above its weight. For decades, the region has attracted a mix of advanced manufacturing, beverage and food producers, logistics operators, and specialty