An informative show this week features Susan Shelby of Rhino PR. Susan discusses different aspects of marketing and the importance of branding. She explains how consistency is the key and the goal is to communicate messages. Susan help you understand by breaking down the different aspects of marketing strategy. The group also talks about upcoming events such as the SMPS Northeast Regional Conference at the Boston Park Plaza Hotel. Rhino PR Website: www.rhinopr.com/ Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NYREJRadio nerej.com/

Finally the moment your have been waiting for! Join Rick, Eric and some the other members of the NEREJ team at the 2015 Cocktails & Conversations networking event. Even though there was a blizzard just a couple of days before the event and Boston was a mess there was still a great turnout. Guests on the show include Grey Lee executive director of USGBC MA chapter, the crew from FD Sterritt Lumber, Brian Burke from BuckaPlan, Karen Hurd from Sperry Van Ness International, and Ryan Gadles from Conquest Capital Partners. We want thank everyone for coming out and everyone who helped make this show possible. Please join our next Cocktails and Conversations in Northern New England. Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NYREJRadio nerej.com/

This weeks show starts out with a brief conversation about Boston economics and the city's future environmental coastal conditions. International topics include 3D printed buildings in China, and how these types of buildings could affect the economic conditions in the commercial real estate industry. For the majority of the show, Jeff' discusses who Acentech is and how they fit in to the commercial real estate industry. Jeff explains how acoustics can relate to most aspects of an individuals life and how companies can utilize acoustics to create a better product or experience for their customers. If your interested in finding out even more about Acentech, check out the link below. Don't forget to subscribe. Acentech Website: www.acentech.com/ Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NYREJRadio nerej.com/

The team starts this weeks show out with a brief but informative economic forecast for 2015 brought to you by Elliot Eisenberg, a speaker at a recently attended IREM event. Then back for a second time, Howard Goldman discusses new standards for slip and fall cases in the country. Howard also explains how to protect yourself from such liability. Goldman & Pease website: www.goldmanpease.com Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NYREJRadio nerej.com/

Doreen Le May Madden is enlightening our hosts on the profound benefits of lighting on this week’s show. Doreen focuses on why a building owner would hire a lighting designer at all. Also, the psychological effects of lighting on a person’s well-being. New technology that has come into the lighting industry is also a topic as well as the importance of efficiency. If you would like to check out more of Lux Lighting portfolio. Lux Lighting Website: www.luxlightingdesign.com/ Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NYREJRadio nerej.com/

Thank you to everyone who made this year of NEREJ Radio possible. We had so many great guests that gave use a lot of powerful content. This show showcases these people that make our show and their communities better. Looking forward to another great year. Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NEREJRadio

Thank you to everyone who made this year of NEREJ Radio possible. We had so many great guests that gave use a lot of powerful content. This show showcases these people that make our show and their communities better. Looking forward to another great year. Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NYREJRadio nyrej.com/

Thank you to everyone who made this year of NEREJ Radio possible. We had so many great guests that gave use a lot of powerful content. This show showcases these people that make our show and their communities better. Looking forward to another great year. Follow Rick: twitter.com/Rickykap Follow Eric: twitter.com/EP_Wilson Follow the Show: twitter.com/NEREJRadio