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Moleskine Boston Seaport opens second permanent store in the neighborhood

Boston, MA Moleskine, the heir and successor to the notebook brand favored by artists, writers, and thinkers for more than two centuries, has opened its second permanent store in the Seaport neighborhood. Continuing its connection with the city’s creative and cultural community, the new Moleskine Boston Seaport store officially opened to the public on November 21st, 2025, at 64 Harbor Way.

In July, Moleskine rolled into Seaport in a restored 1967 Volkswagen bus – a mobile store that invited passersby to personalize notebooks, explore limited-edition collections and connect with the brand’s legacy of creativity. The experience became a summer favorite, drawing Bostonians, students and visitors alike to celebrate unleashing your genius. Now, Moleskine is transforming the spirit of the pop-up into a permanent home. 

“We’re proud to welcome Moleskine to Seaport,” said Ariel Foxman, area vice president, brand & experience, Boston Seaport by WS Development. “Their passion for imagination and storytelling makes them a great fit for the neighborhood and we can’t wait for all to experience their first permanent Boston location.”

“Boston’s Seaport embodies the same spirit of innovation, creativity and discovery that drives Moleskine,” said Ward Simmons, president of Moleskine. 

“After seeing the enthusiasm around our Moleskine pop-up, we’re thrilled to offer this community a permanent space that fosters creativity and connection, and continues our commitment to supporting human genius.” 

Opening for the holiday season, the new Seaport boutique will showcase the brand’s complete portfolio, from iconic notebooks and planners to bags, writing tools and creative accessories, alongside on-site embossing custom creations. Customers can also personalize their notebooks with Boston-inspired symbols including a lobster, teapot, four-leaf clover, and a pair of socks as a nod to the city’s beloved icons. 

Designed as more than a retail destination, the space will serve as a creative hub for Boston’s creatives, hosting seasonal activations and workshops.

Located at 64 Harbor Way, the store joins Seaport’s mix of design-forward retail destinations and cultural landmarks, reinforcing Moleskine’s commitment to creativity, culture, and community. 

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